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Credit Card Processing Made Easy & Affordable
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November 1st 2011 - The question is not, “How can I afford to process my credit cards through my point of sale software?”, but rather, “How can I afford NOT to process my credit cards through my point of sale software?” In this economy, controlling your business operating costs is something is not simple good business; it’s a matter of survival! There are many ways to improve productivity, cut costs and prevent errors and circumvent theft – integrating your credit card processing is right at the top of the list. Comparing the real cost of accepting credit cards is a bit like car shopping. There are a lot of numbers and sometimes the one everyone focuses on is not really all that indicative of the performance you can expect. In order words, your mileage may vary. That’s why I find the best solution for comparing rates is to use real-world numbers. For instance, a prospective merchant processor who is willing to take a recent statement and put real numbers to how much you’d have paid to process the same transactions with them is about as real-world as it gets and demonstrates that they are confident in their rates and services. By the same token, discount rates and transaction fees are a good rule of thumb but it’s the multitude of additional fees and charges banks have been heaping on that makes the reality of credit card acceptance an exercise in mental exhaustion. If you still need convincing, here’s a page out of Letterman’s book – The Top Ten List: Top Ten Reasons to Integrate your Credit Card Processing
If you’re still not convinced, I’d encourage you to get in touch with your software provider and find out just how affordable and convenient it can be to integrate your credit card processing! |
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